Media & Entertainment
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media & entertainment
The proliferation of mobile devices, wireless connectivity, and new media platforms is driving convergence among telecom, media, and entertainment companies. Our Telecom and Media practice helps executives manage and thrive as business models are being transformed and new opportunities arise.
From Live Video and Video on Demand, to Social Media Video Platforms and Live Events—RAID MAC have extensive knowledge and experience in these areas.
media & entertainment
What we Do
We work alongside our clients, from long-standing media leaders to newer entrants, to:
- Help transform their businesses
- Identify new sources of growth in the digital world
- Optimize their organization to succeed in a digital landscape
- Launch new channels
- Find new ways to cut costs and increase efficiency
- Achieve deeper customer engagement
Why us ?
Business Transformation
Whether you have an urgent need to improve financial performance or a burning desire to reinvent your business to stay ahead of the competition, there are times when only a bold, comprehensive transformation program will do. We provide the expertise, tools, and materials you need to align your leadership on a shared vision of what the future can be and mobilize the organization to achieve it.
Sales & Marketing
We help you achieve sustainable, organic growth by putting your customers at the center of your company’s strategy. Our approach tests every element of your customers’ experience, delivering optimal interactions at every touch point.
From our breakthrough research on customer loyalty to our proven approach to customer episode redesign, we offer the insights to help you realize the full sales and marketing potential
We help you achieve sustainable, organic growth by putting your customers at the center of your company’s strategy. Our approach tests every element of your customers’ experience, delivering optimal interactions at every touchpoint.
From our breakthrough research on customer loyalty to our proven approach to customer episode redesign, we offer the insights to help you realize the full sales and marketing potential
Performance Improvement
From targeted solutions that have an immediate impact to transformational programs that redefine how work gets done, we help you elevate every function of your company to new levels of performance.
Eliminate ineffective, nonessential spending, and redirect the savings to investments that will power your growth. We can help you implement a sustained cost transformation effort, explore the advantages of zero-based budgeting, or accelerate a transformation to realize cash, cost, capital or revenue benefits. We can also show you how to reduce costs, boost revenue and improve customer satisfaction by tackling complexity.
Raise the bar for your corporate support functions and add value by embracing digitalization.
About Us
Strategy
In an era of disruption, strategy is more important than ever. We offer creative solutions to excel in your business.
We’ll help you mobilize for change, navigate uncertainty, and flex as needed, so you achieve sustained, profitable growth
Organisation
How do you grow sustainably while preserving an insurgent mindset? How do you boost efficiency while remaining flexible? How do you launch and scale innovation while continuing to execute tried and tested processes? We help you balance all these considerations and more, ensuring that you attract and retain great talent and effectively manage organizational change.
How do you grow sustainably while preserving an insurgent mindset? How do you boost efficiency while remaining flexible? How do you launch and scale innovation while continuing to execute tried and tested processes? We help you balance all these considerations and more, ensuring that you attract and retain great talent and effectively manage organizational change.
media & Entertainment
Our Perspective
Power is shifting from distributors of content to consumers of content—and those consumers have more control, more choice, more personalization and more interactivity than ever before. This shift is exposing new pressure points and opportunities for media companies:
- There are now more ways to reach the consumer. More devices, form factors and ecosystems to consume media make it easier to reach the consumer.
- Yet, it is harder to engage consumers. It has become more difficult to break through the noise—given increased audience fragmentation and lower engagement—to reach and retain consumers.
- A wealth of direct data exists to gain greater insights. Companies need to develop the organizational capabilities to harness this information in order to inform key strategic decisions.
- Faster response times are required. Increased velocity across the industry means that companies must become faster and more efficient in responding to market changes.
- Market complexity is increasing. Companies are pursuing a wide range of business models and value propositions to meet the increased demands of consumers.
- Platform and technology uncertainty is mounting. Many different platforms are competing for consumers' attention and content owners' distribution rights. In the absence of clear long-term winning models, media companies must make and nurture a savvy portfolio of bets that maximize both their own economic interests and the consumer experience.
This consumer-focused transition is rapidly shifting profit pools and prompting companies to ask the tough questions about their product offerings, their business models, their organizational models and everything in between. Our media consultants work alongside client teams to help them navigate these challenges in order to emerge as winners and market leaders.